Android 8 name

While Apple rolled-out ‘3D Touch’ for iPhones, Google thinks the other way and targets entry-level handsets yet again. At I/O 2017 developer conference, the search engine giant launched Android GO, an initiative for entry-level Android phones & tablets. It’s created to fill the promise of Android One program although Android GO is quite different from Android One.

Inspired by YouTube Go, Google will pre-load Android GO on all the devices which runs on unannounced Android O and further OS versions which has low internals like 1 GB RAM.

Essentially the Android Go is designed to manage mobile data efficiently and limit device’s system resources. Android GO has three components: the Android version, Google apps and optimizing third-party apps on Play Store.

The upcoming Android O version will be optimized for devices with 1 GB or less RAM. It’s achieved by providing more mobile data management options and limiting RAM usage. Although the current ‘Data usage‘ features gives you detailed statistics on data consumption and data left, the new interface will give you complete data management in Quick Settings. An API will be released for carriers to access user’s ‘data console’, telling you more about your data plan. You can also quickly top-up data and will definitely reduce calls made to customer care or visit to a store.

On Android Go platform, Google apps and other major third party apps will be optimized to work on entry-level devices as well. It will be a major boost to low-end devices by providing better user experience.

Google representatives also said that the first Android GO device is expected to arrive in 2018 and many more coming that year itself.

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