The smart watch of iMCO was first unveiled in April last year and launched around the globe in the month of September. The CoWatch is powered by Amazon’s Alexa and was re-branded by the company to iMCO watch. This watch is available in India on Yerha.com at a price of Rs.13900, the company said on Friday.

The CEO of Yerha.com, Mr.Manikant Jain said “With iMCO, we continue to offer diverse and unique tech gadgets that enhance the lifestyles of the modern day consumers. This is not just another timepiece addition to our product category but a brilliant smartwatch. The elegant design clubbed with smart capabilities and one-of-its-kind Alexa-enabled feature makes this watch simply irresistible.”

The Amazon Voice based Alexa’s functions which is found in the watch, enables you to ask for local weather. Also you can control your smart home, know the news update and also order online. Alexa can be activated by pressing down the crown button or by tapping the Alexa icon on the display of the iMCO watch.

The watch has some of the amazing features like 400 x 400 pixel AMOLED display, 1.2 GHz dual-core processor, 1 GB of RAM, and 8 GB of inbuilt storage and nonetheless, is regarded as world’s first Alexa smartwatch. The watch also boasts about its feature Wi-Fi 802.11 and includes the Bluetooth v4.1 as well.

The product is fast and responsive as per the sources. COWatch has focused on software USP that combines with Alexa and is designed as a water and dust resistant product. It has other fascinating features such as the accelerometer, gyroscope, and magnetometer. It runs on the OS which is called as Cronologics (which is Android-based) and is iMCO’s product.

Coming to the battery life of the product, as per the company, it provides a battery life up to 32 hours (in the always-on mode) and if the display is turned off it is good for two days. The watch is made of stainless steel barring the ceramic ring and display. The button present in the side of the product acts as a switch to turn on or turn off the display.

Most importantly, the watch is compatible with Android (v5.0 and above) and iOS (v9.0 and above) as well. It has to be noted that the computing aspect happens in the cloud or on the watch and hence the product need not rely on smartphone for functioning!

The product gives you other features like alarm, calendar, music Bluetooth control, alternate timezone, step counter, heart rate monitor, stopwatch, timer, speed dial, notifications, and also If-This-Then-That (IFTTT) Integration.

On the whole, this watch is available in the market with a bunch of advanced technology and varied colors, namely Mineral Silver and Carbon Black.

Its your ‘time’ now to make the best choice.